AFL-CIO announces “#1u Digital Training Service”

Fri, 11/08/2013 - 2:23pm

The AFL-CIO recently announced a series of online training opportunities that should be of interest to many Communicate or Die readers.  The training promises to “certify you to be a labor digital ninja...open to anyone in the labor movement who wants to organize workers online with excellence.”  Many labor communicators have long wished for training in this area specifically geared toward unionists, and much credit goes to the AFL-CIO for launching the project.

 

 

Training sessions are divided into three sections, “Beginner, Intermediate and Advanced”:

 

Beginners


  • Getting Buy In

  • Social Media 101

  • Facebook 101 Breakout

  • Twitter 101 Breakout

  • Email Best Practices 101

  • Design 101


Intermediate:

  • Social Media 201

  • Social Media 201

  • Online to Offline 201

  • Photography Best Practices


Advanced:

  • Social Media 301

  • Video Best Practices

  • Email List Management

  • Online Ads Best Practices

  • Email Analytics